We had some people asking us what is a podcast, so here is the definition:

Podcasting is the preparation and distribution of audio (and possibly other media) files for download to digital music or multimedia players, such as the iPod. A podcast can be easily created from a digital audio file.

Podcasting has been likened to TiVo because it allows users to listen to their selected podcasts whenever they like, similarly to the way time-shifting lets viewers watch television programs when it suits them. Furthermore, because of the portability of the player devices, users can listen to audio files from the Internet as they go about their daily activities - for example, listening to a news blog entry while at the gym, commuting, or just walking around.

So, we can say that a Podcast is like a radio program that you can listen in your mp3 player, but if you don't have one, no problem, just click on the link and listen from your computer.

At the post bellow, you find our Podcast about how to design great flyers.