So we had an entire week dedicated to the launch of our internet bard game. You saw all of the many blog posts here.

It was a very exciting week that I'm sure I'll never forget. The least I can say is that I've got no more nails. all gone. I bit them.

I learned a lot this week, and in another opportunity I'll share what i've learned with you. However, there is one thing we did that I want to share now.

I haven't seen many internet marketers doing it this way.
We believe a lot in social media, as you probably noticed, and we wanted to show you how this could help a launch. We used several videos for the launch and they worked very well. Many do this.

What did we do different? We sent press releases and notes to bloggers talking about the launch of the game. We did the same with traditional media.

The results? We got several bloggers talking about the game. Good and Bad, their honest opinion.

We also got a lot of traffic coming from those blogs. I'm not talking about affiliates that used their blogs to promote the game, but about bloggers blogging about the game.

We always say that blogs work like press channels and how important they will be in the future when you try to create some buzz. This event just showed us a glimpse of the truth.

On Inc. Magazine this month, they mentioned that bloggers are still few (even though a new blog starts every second) and are an elite, almost saying that they can make very little difference.

Well, for us, they made a big difference.