If you thinking about publishing a book or you have a book you need to market, I’d like to suggest you read the E-book, Fast and Furious Book Promotion. It has everything you need to know to become a best seller author.
Want to reach millions of people?
If you want to cut through the clutter and reach your ideal target audience, so you can get your ideas, products and services in front of millions, then I have some great news for you!
You see, Ken McArthur has just published a book that is perfect for people who are on a mission to reach the masses.
Even better …
Ken is handing out thousands of dollars worth of bonuses and even zero cost tickets to live events to people who order his book, but even if you DON’T want Ken’s book, you can still make out like a bandit and invest NOTHING.
Ken is handing out some amazing tips and resources, with audios and videos from some impact building experts which you can download INSTANTLY right now.
Small Business Owners, Authors, Speakers, CEOs, and champions of worthy non-profit organizations need to be successful. But what do all these people have in common?
Right! They all need to reach an large audience.
David Shenk, in his book “Data Smog: Surviving the Information Glut,” states that in 1971 we were exposed to an average of 560 advertising messages per day. By 1997 that number had grown to over 3,000.
Today conservative estimates put it at over ten thousand!
That’s each and every day!
Think about it: Every time you flip through a newspaper or magazine, you encounter hundreds of ads. Add to that everything from TV and radio ads to product placements, billboards, direct mail and postcards, ads on the Internet from every direction (an hour of surfing on the web can easily yield more than a thousand ads), ads on the sides of trucks, vans, signs hung on telephone poles, telemarketing ads, door-to-door salesman, the list goes on.
You can easily see how they add up quickly!
Everywhere we turn we’re being bombarded with ads from any and every direction. And that’s a BIG problem. It’s one of the reasons why businesses that always found it easy to turn a profit are starting to see their customer base dry up.
They’re finding it increasingly difficult to maintain their growth, even seeing income they once took for granted shrivel up and die. And forget it if you’re a newcomer to the entrepreneurial world.
The odds are stacked higher against you than they ever were in the history of mankind! But more importantly, you need to cut through all that clutter out there and get your message delivered, and more importantly acted on!
Ken McArthur, just spent a solid year researching and mastering the problem of how to get your ideas, products and services noticed, and make sure that people spread your message to the masses so that you can have a personal impact in a world that doesn’t always want to pay attention.
Ken shares exactly what he discovered in his new book, Impact: How to Get Noticed, Motivate Millions and Make a Difference in a Noisy World.
Ken surveyed THOUSANDS of people to set up his system through the MBS Internet Research Center, so you know this is GOOD.
Grab thousands of dollars worth of bonuses and even zero cost tickets, plus amazing tips and resources, with audios and videos from some impact building experts which you can download INSTANTLY right now.
Is Your Business Recession Proof?
I’ve noticed that while in business I’ve acquired a few habits – one of those has been a keen observation of surrounding businesses. I believe that it’s my duty to analyze and study the successful ones, and those emerging around me to see what they do and how they do it. Of course I’ll always have an opinion about something they’re doing! 🙂
In any case, one of those companies is Disney. I have learned so much from them solely by observing their methods and procedures and encourage you to do the same.
Recently on CNNMoney.com they published an article called “No such thing as recession in Disneyland?“. I love it because it goes to show that such a well orchestrated business like Disney was able to boost their earnings amidst an era where most companies are struggling.
Like Disney, what systems do you have in place in your business to make it recession resilient?
Making an Impact With Your Brand
BusinessWeek Online recently published an article on How to Build Brand Friendship. They said that To create a truly powerful brand, you need to establish a sense of belonging, friendship, and dependability between product and customers.
I agree with that, especially in today’s world where the consumer participates and engages in our businesses on a whole different level.
A little while ago we interviewed Jim Banister author of Word of Mouse
So my question to you is this: in your business how are you engaging your clients and prospects? How are you making them producers of your business? As producers they feel a sense of commitment and of belonging, and as Steve McKee mentions, that’s a crucial step in creating a powerful brand.
Regular and Interesting Contact is a Key to Success
How do you maintain contact with your clients and prospects? Sure you can have the usual emails they can sign up for, but why not have something that a lot of companies do not have… a printed newsletter?
This is no normal newsletter; it’s a quarterly or monthly newspaper style professional high quality publication. Yes, it can be a bit of an investment. However, I’m sure that it pays off – we do it in our business, and we wouldn’t continue to publish it if it didn’t.
Your newsletter may feature letters from customers, articles related to all aspects of your industry, testimonials, insider secrets, industry announcements, tips and so on. Also, in each issue why not feature your products and services available for ordering? You definitely want a call to action in there.
Remember though, make it so that your clients look forward to each new issue with a passion. Yes, with a passion…
Radio Interview
I’d just like to let you know that tomorrow, May 9th at 10 am Eastern, 8am MT, we’ll be at the BlogTalk Radio with Ronda Del Baccio. We’ll be talking about information marketing and how your business can benefit from it.
I hope to see you there!
http://www.BlogTalkRadio.com/todaysguest
It’s All About The Mindset!
Zig Ziglar once said “You can have everything in life you want, if you will just help other people get what they want”
I whole heartedly believe in that. What are you doing in your business to help others achieve what they want? It’s just a different way of looking at it… rather than “what do I have to sell” think of it as “how do I help”. This will set your mind to act in a low key way that is more of being helpful and resourceful rather than selling.
Low key is good… build a relationship, if they come to you it’s because they have an interest – surprise them with good content, be sincere and show that you care, offer solutions and you will see that it works.
Let’s make some real money
A lot of people asked us to put an event on information products again, so here it is:
Kick-Butt Strategies to Make a lot of Dough With Information Products teleseminar series.
We’ll provide 8 full hours of training, lots of interviews and Q&A.
Here you have more information: http://www.buzzbooster.com/infoclass.html
Pay attention to the deadline and limited number of people that will be able to attend.
The art of persuasion
This video with Robert Cialdini talks about some principles of the art of persuasion.
his book is one of the best I’ve ever read.
Secrets of business follow-up
This Wednesday we have a teleseminar on the secrets of effective business follow-up.
to register click here:
http://www.buzzbooster.com/followup.html
This teleseminar is part of the launch of the Wise Chicks Club, a club for women entrepreneurs that want to create a sticky business.