While we were in Vegas attending BlogWorld, we took sometime to see Cirque du Soleil Ka.
I’ve to say I waited many years for this opportunity. I used to watch some Cirque du Soleil snippets on TV and be amazed by it. A month before our trip to Vegas I finished reading Blue Ocean a book that talks about how Cirque du Soleil created a unique set of products were they face no competition. So, as you can imagine, I was really excited to attend this presentation. Funny thing, when the time came I was going to a very bad cold and almost did not go. I would really regret not going.
Nothing prepared me for the kind of experience I had by attending the show.
I’d like to be able to explain in words how a performance can involve your six senses all the time even before it starts. The moment you approach the theater the experience starts. The mood, lights, costumes, the performers showing in different spots and interacting with the audience, the seats with headsets and sound effects that sets you in the right spirit, every detail contributes to the performance and the storyline.
The stage and its metamorphosis during the whole time is beyond amazing! There are lots of pyrotechnics, puppets, martial arts and you get yourself asking many times, is that even possible? It was a visual treat!
The scene underwater was breathtaking! We lived in another world for 90 minutes and they were the best 90 minutes in a theater so far!
This show is what entertainment really means and it is a lesson on how to engage an audience.
Cirque Su Soleil Ka Review
Wednesday, December 30th, 2009 by The BuzzBooster Team!
Posted in Fantastic Events, Uncategorized | No Comments »
Have a Wonderful Year
Tuesday, December 29th, 2009 by The BuzzBooster Team!
We really hope you have an amazing one!
Right now you are probably planning your new year. Don’t forget to do the same for your business.
Work on a marketing calendar. Try to have promotions going for special dates and maybe some funky dates out there. It is amazing the kind of response you can get with this simple strategy.Some will give over 40% return.
You also want to plan your online marketing. Make 2010 be a year where you don’t waste time online or on social networks. That is very easy ti happen. Plan your strategy with online tools before jumping into them. Think what is the outcome you are looking for: branding, generating leads, more sales? You need a specific strategy for each.
Pay a lot of attention how you are going to advertise this year. If it is not working, don’t keep doing it. Look for channels where you can really track the outcome or think of resources that gives you control. Ask if your business is really at the point where you want to advertise to brand your company or if it would be wiser to look for other resources.Trying to advertise to brand a small business can eat a lot of money. There is a right time to do that and on a first moment you may want to use direct response marketing which brings you direct results.
Talking about direct response and online marketing, we now have a strategy that combines local search, seo, and online video and that really puts you on the first page of Google in a matter of days generating leads on a constant basis. The best part is that you don’t have to do anything. We take care of it all. If you are a local business and wants a flow of new clients, check our program to get new clients at Clients in a Flash.com.
Posted in Fantastic Events, Uncategorized | No Comments »
Why I’m going to #BlogWorld 2010
Monday, December 28th, 2009 by The BuzzBooster Team!
There are some events we try to attend every year, and 2 of them are a must for us, the Super Conference and BlogWorld.
BlogWorld stands out from other events for several reasons. First, if you are in an industry that puts live events, seminars, workshops or expos, you need to see what the folks at BlogWorld do. They have the right formula to mix information, tradeshow, networking and entertainment like few I’ve seen so far. Over the years they have also mastered creating an event for a diverse group of people, from the young techie crowd to seasoned entrepreneurs. They have also increased the reach of topics from blogs to new media to an almost full scope of having a Web 2.0 business.
I usually avoid attending the panels because they rarely go deep into the subjects and most of the time they turn into a lot of jokes or go out of topic. This year there were a few exceptions. The panel about the new FTC rules and the one on social media customer engagement and customer loyalty were good. The last had the audience participating a lot with good questions and good answers.
Among the speakers, my favorite this year was Paul Coligan with 7 Proven Monetization Strategies For Podcasts and New Media Producers. This was a presentation full of content, no B.S. and to the point. Tim Street on video and cable television was amazing and Jason Van Orden on how to build a large audience was also very good. The tracks that covered continuity programs and membership sites were not well attended, maybe due to the titles not being very creative and/or enticing, but the content was very good. Again the audience had lots of questions on these topics. I give here a suggestion to topics related to member retention in continuity programs. Lots of questions on this topic were left unanswered.
I missed the presentations on new media and book publishing but heard good comments about those. Only the closing with Guy Kawasaki and Jenny the Bloggess was a little disappointing. I understand that after 4 days, something funny would go well, but that one bordered bad taste for jokes. The trade show was interesting with some new companies we need to pay attention to. The highlight for me was the company MediaFly a delivery platform for content networks and all the possibilities it gives small businesses and online video for the near future. Yubby.com has an interesting concept where you find, collect and publish videos that we still need to take a deeper look into its features.
I wish I could have attended all the parties but I had a bad cold during the four days and that did impact my ability to network and party. I went to 3 of them and they were fun! The organizers at BlogWorld did an amazing job with the last party by the hotel pool. For the first time in 3 years we were in an environment that we could move around, sit at different tables, talk and get to really know people. It was a great night to finally sit with some colleagues and to meet new people. No loud music, lots of room, big tables. This was the best night for us!
This is a month we plan for the new year and BlogWorld is on our A list!
Posted in Fantastic Events, Uncategorized | No Comments »
Seth Godin’s new e-book
Tuesday, December 22nd, 2009 by The BuzzBooster Team!
This is one of the best things you can do during the holidays, read Seth Godin’s new e-book.
Posted in Fantastic Events, Uncategorized | No Comments »
Podcamp SLC interview with BuzzBoosters
Wednesday, December 16th, 2009 by The BuzzBooster Team!
We had a lot of fun on this interview. We are talking about videos online and how small businesses can benefit from videos
RSS Round Table with BuzzBooster -December from Drew Tyler on Vimeo.
Posted in Uncategorized | No Comments »
Online Video Marketing and Local Search
Monday, December 14th, 2009 by The BuzzBooster Team!
By now you know that getting to the first page of Google is not that easy. You can get there fast if you are doing pay-per-click, but that can cost you a lot of money; you may be advertising in a directory, but then you show with a lot of other people or you pay to optimize your site and wait.
If you have a new website, it is even more complicated because it can take quite a while to show in the search engines and if you are in a very competitive market, the first page might not even be an option. There is light at the end of the tunnel. With videos you can rank int he first page really fast and if you know what you are doing, you can dominate that rank for a long time. You can use video to rank for a lot of keywords. Of course you can learn how to do it, and we would be happy to teach you, but you can also have it done for you and just reap the rewards. Get to know more about online video marketing and get clients in a flash.
Posted in Internet Marketing, Uncategorized | 2 Comments »
Implementation process for small businesses
Wednesday, December 2nd, 2009 by The BuzzBooster Team!
A lot of people ask us how we manage so many websites and if we sleep at night. We do sleep at night, in fact we even try to sleep 8 hours every night or most of the nights.
Our process works more or less like this: We get a new idea that could work, sleep on that and the next day we do some research on the market possibilities. We then get together and discuss what needs to be done to implement that idea and set deadlines. Now, the project goes to a project management software were it is divided in tasks with deadlines and people involved are notified of their tasks. Usually we set very short deadlines. The project is launched and we start testing. 99% of the time there are glitches to be fixed. We are strong advocates that you don’t have to get it perfect, just have to get it going. The reason behind this is that it is more important to test the project with the market and see what the market wants and that if you try to perfect too much, you never implement anything. Ask Google and Microsoft if they don’t agree with me. If for some reason a project doesn’t do well, we phase it out fast. There is no problem in failing as long as you do it fast and move on. You always learn a lot in the process. The key point here is to implement, never wait. You will always be better than your competition if you are the one testing new ideas and implementing things. Once we prove that idea will convert well, we go deep, invest more time and perfect the project. Next year, try to implement more and worry less. Test everything, track everything, rinse and repeat. The results will blow your mind.
Posted in Business | No Comments »
Who pops your popcorn #43 Be remarkable
Tuesday, December 1st, 2009 by The BuzzBooster Team!
Here is a snippet of an interview we gave to the Women’s information network about having a remarkable business in 2010
Posted in Business, Fantastic Events, Uncategorized | No Comments »
Cirque Su Soleil Ka Review
Wednesday, December 30th, 2009 by The BuzzBooster Team!Posted in Fantastic Events, Uncategorized | No Comments »
Have a Wonderful Year
Tuesday, December 29th, 2009 by The BuzzBooster Team!We really hope you have an amazing one!
Right now you are probably planning your new year. Don’t forget to do the same for your business.
Work on a marketing calendar. Try to have promotions going for special dates and maybe some funky dates out there. It is amazing the kind of response you can get with this simple strategy.Some will give over 40% return.
You also want to plan your online marketing. Make 2010 be a year where you don’t waste time online or on social networks. That is very easy ti happen. Plan your strategy with online tools before jumping into them. Think what is the outcome you are looking for: branding, generating leads, more sales? You need a specific strategy for each.
Pay a lot of attention how you are going to advertise this year. If it is not working, don’t keep doing it. Look for channels where you can really track the outcome or think of resources that gives you control. Ask if your business is really at the point where you want to advertise to brand your company or if it would be wiser to look for other resources.Trying to advertise to brand a small business can eat a lot of money. There is a right time to do that and on a first moment you may want to use direct response marketing which brings you direct results.
Talking about direct response and online marketing, we now have a strategy that combines local search, seo, and online video and that really puts you on the first page of Google in a matter of days generating leads on a constant basis. The best part is that you don’t have to do anything. We take care of it all. If you are a local business and wants a flow of new clients, check our program to get new clients at Clients in a Flash.com.
Posted in Fantastic Events, Uncategorized | No Comments »
Why I’m going to #BlogWorld 2010
Monday, December 28th, 2009 by The BuzzBooster Team!There are some events we try to attend every year, and 2 of them are a must for us, the Super Conference and BlogWorld.
BlogWorld stands out from other events for several reasons. First, if you are in an industry that puts live events, seminars, workshops or expos, you need to see what the folks at BlogWorld do. They have the right formula to mix information, tradeshow, networking and entertainment like few I’ve seen so far. Over the years they have also mastered creating an event for a diverse group of people, from the young techie crowd to seasoned entrepreneurs. They have also increased the reach of topics from blogs to new media to an almost full scope of having a Web 2.0 business.
I usually avoid attending the panels because they rarely go deep into the subjects and most of the time they turn into a lot of jokes or go out of topic. This year there were a few exceptions. The panel about the new FTC rules and the one on social media customer engagement and customer loyalty were good. The last had the audience participating a lot with good questions and good answers.
Among the speakers, my favorite this year was Paul Coligan with 7 Proven Monetization Strategies For Podcasts and New Media Producers. This was a presentation full of content, no B.S. and to the point. Tim Street on video and cable television was amazing and Jason Van Orden on how to build a large audience was also very good. The tracks that covered continuity programs and membership sites were not well attended, maybe due to the titles not being very creative and/or enticing, but the content was very good. Again the audience had lots of questions on these topics. I give here a suggestion to topics related to member retention in continuity programs. Lots of questions on this topic were left unanswered.
I missed the presentations on new media and book publishing but heard good comments about those. Only the closing with Guy Kawasaki and Jenny the Bloggess was a little disappointing. I understand that after 4 days, something funny would go well, but that one bordered bad taste for jokes. The trade show was interesting with some new companies we need to pay attention to. The highlight for me was the company MediaFly a delivery platform for content networks and all the possibilities it gives small businesses and online video for the near future. Yubby.com has an interesting concept where you find, collect and publish videos that we still need to take a deeper look into its features.
I wish I could have attended all the parties but I had a bad cold during the four days and that did impact my ability to network and party. I went to 3 of them and they were fun! The organizers at BlogWorld did an amazing job with the last party by the hotel pool. For the first time in 3 years we were in an environment that we could move around, sit at different tables, talk and get to really know people. It was a great night to finally sit with some colleagues and to meet new people. No loud music, lots of room, big tables. This was the best night for us!
This is a month we plan for the new year and BlogWorld is on our A list!
Posted in Fantastic Events, Uncategorized | No Comments »
Seth Godin’s new e-book
Tuesday, December 22nd, 2009 by The BuzzBooster Team!This is one of the best things you can do during the holidays, read Seth Godin’s new e-book.
Posted in Fantastic Events, Uncategorized | No Comments »
Podcamp SLC interview with BuzzBoosters
Wednesday, December 16th, 2009 by The BuzzBooster Team!We had a lot of fun on this interview. We are talking about videos online and how small businesses can benefit from videos
RSS Round Table with BuzzBooster -December from Drew Tyler on Vimeo.
Posted in Uncategorized | No Comments »
Online Video Marketing and Local Search
Monday, December 14th, 2009 by The BuzzBooster Team!By now you know that getting to the first page of Google is not that easy. You can get there fast if you are doing pay-per-click, but that can cost you a lot of money; you may be advertising in a directory, but then you show with a lot of other people or you pay to optimize your site and wait.
If you have a new website, it is even more complicated because it can take quite a while to show in the search engines and if you are in a very competitive market, the first page might not even be an option. There is light at the end of the tunnel. With videos you can rank int he first page really fast and if you know what you are doing, you can dominate that rank for a long time. You can use video to rank for a lot of keywords. Of course you can learn how to do it, and we would be happy to teach you, but you can also have it done for you and just reap the rewards. Get to know more about online video marketing and get clients in a flash.
Posted in Internet Marketing, Uncategorized | 2 Comments »
Implementation process for small businesses
Wednesday, December 2nd, 2009 by The BuzzBooster Team!A lot of people ask us how we manage so many websites and if we sleep at night. We do sleep at night, in fact we even try to sleep 8 hours every night or most of the nights.
Our process works more or less like this: We get a new idea that could work, sleep on that and the next day we do some research on the market possibilities. We then get together and discuss what needs to be done to implement that idea and set deadlines. Now, the project goes to a project management software were it is divided in tasks with deadlines and people involved are notified of their tasks. Usually we set very short deadlines. The project is launched and we start testing. 99% of the time there are glitches to be fixed. We are strong advocates that you don’t have to get it perfect, just have to get it going. The reason behind this is that it is more important to test the project with the market and see what the market wants and that if you try to perfect too much, you never implement anything. Ask Google and Microsoft if they don’t agree with me. If for some reason a project doesn’t do well, we phase it out fast. There is no problem in failing as long as you do it fast and move on. You always learn a lot in the process. The key point here is to implement, never wait. You will always be better than your competition if you are the one testing new ideas and implementing things. Once we prove that idea will convert well, we go deep, invest more time and perfect the project. Next year, try to implement more and worry less. Test everything, track everything, rinse and repeat. The results will blow your mind.
Posted in Business | No Comments »
Who pops your popcorn #43 Be remarkable
Tuesday, December 1st, 2009 by The BuzzBooster Team!Here is a snippet of an interview we gave to the Women’s information network about having a remarkable business in 2010
Posted in Business, Fantastic Events, Uncategorized | No Comments »
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