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Small business marketing- cool apps to use

Friday, July 15th, 2011 by shahar

There are more apps than Angry birds and Words with friends. some can help you market your small business.
Here are 5 of them:

1. To host mobile meetings: Campfirenow.com.
You can chat with a group through your devices, share files and view YouTube videos.

2. to keep track of expenses on the go.
i need this one. It is proongo.com
You can even take photos of receipts to track expenses. you can also view expenses by employees and approve or deny.

3. Travel plans: Tripit.com
The app uses info from confirmation e-mails with maps and directions.

4. Access your secure network
roverapps.com
Lets you access secure file and offer several tasks.

5. Manage your connections
addieu.com
Exchange contact details and follow them.

Tags: apps for businesses, Small Business Marketing
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Why Solar-powered Tables Will Wirelessly Recharge Your Products ?

Tuesday, July 12th, 2011 by shahar

By contributor: Doctor Z. Dobson

So there’s this completely new tendency running along side our passion with the very best wifi gadgets [1], and it’s the proper way to keep their battery packs full. With lots of the very new pads and tablets, mobile handsets, and notebooks the only typical problem is the most practical approach to get them energized. I started out browsing for what normally I would do with many of these numerous products and now I think about what I’d do with out them. I additionally worry nighttime if I’ve got each one of them on their own proper electrical wires and charging up for the morning ahead.

When the technology products firstly hit the marketplace there were wires attached with the Universal serial bus plug-ins on the portable computer. This looked like a pretty fresh concept for me originally. I was a follower of the ease with which one could simply plug the item in during the night time while reading e-mail. Regrettably, like several things, this quickly became a problem. How can I get my item with me at home if it may need to stay plugged in at the personal computer?

Later came the Universal serial bus wall adapter. I went shopping for one of these soon after my first smart phone decision. I desired to plug it in to the wall in my bedchamber so I would’ve it with me during the night time, but I did not have anything but the Universal series bus charging cable to power it. Next thing I realized, the wall adapter was coming with many of the products I purchased.

Over the past months, I have started to read and hear tips associated with wi-fi charging mats. From things I understood initially, they were wanting special cases for the accessories to employ them. Not too long ago, this was deleted. The world of wireless charging is getting ready to bust wide open.

We will need to set a pin in that field. We will be back quickly. Right now, we will need to talk about the significance of eco-friendly innovation [2]. Numerous negative people to eco-friendly technology will assume it’s tree-hugging talk to get customers to pay for higher priced products and that it’s all a ridiculous effort mainly because none of the unfavorable consequences are essentially taking place. Although that is true, the exclusively complication with that argument is just how many men and women are in the modern world. Simply because of the amount of people existing on the entire world and the total number of them using coal and gas driven electric power, we have started to have a complication. Now give some thought to the number of them that will have children and exactly how that will grow the sum of people making use of electric energy and non-renewable fuels. The best responsible thing to try and do is for technology to feature environmentally friendly alternatives right now that can become green expectations later [3].

On the other hand, ladies and gentleman, I present to you the first eco-friendly method to charge wire-less all your cellular gizmos, Panasonic’s new solar-powered wire less charging table. Due to be launched at the end of 2011 or early 2012, the new table will make use of solar powered energy obtained by the solar panels on the face of the table to power up the gizmos put on the table! This can be the potential future of a natural green pv technology that is Qi enabled.

What is Qi you ask? Qi has been produced by the wifi power trust as a standard specs to be applied by the manufactures of charging items, like our new table, and the products which they will charge up, like your brand new smartphone that is touch-screen equipped, reads guides and has a foldout full-sized keyboard. This recent Qi technological know-how has only been around since the beginning of this season, but everyone is needing quick integration and a score of product launches. Utilizing Qi with older wire-less gizmos is reassured, and we will definitely be seeing and hearing much more about Panasonic’s innovative solar-powered wi-fi recharging table and lots of other Qi enabled rechargers soon.
If you feel the need to explore more about solar panels and the ways to add it in your daily life let me suggest you these alternative information:

- [1] Here you can find out more in detail the info concerning the photo voltaic table. Japantrends.com is a spin-off of CScout, it is a web service to aid buyers to comprehend the Japanese marketplace and its people offering the newest tech news flashes. They were the 1st to report the news about the solar power table totally wire less

- [2] Here you could have a clear point of view on how to use power from the sun to power most item’s electric batteries (i.e. mobile phone, car batteries, etc…). If you are not in a position to afford the investment to install a residential solar power system, it could be an ideal beginning to introduce you to solar panel systems. 12voltsolarpanels.net is a free website managed by Hettie. She shares her experiences with 12 volt solar panels to help people create the conversion from a full-time electrical energy dependence to a profitable electricity efficiency introducing solar panel technology to people that need compact rechargers.

- [3] If you possibly can pay the investment to install solar energy panels for your own property (or qualify for solar tax credits or rebates), here a few reviews to help you learn how solar power operate and the ways to integrate them in your daily life. Residentialsolarpanels.org is a non-profits blog site managed by Shannon. She is a freelance writer and expert on photo-voltaic for home use. If you would like to explore more about solar powered energy I recommend you to review the following information related to solar residential systems.

Who am I ?:

Doctor Z. Dobson (http://twitter.com/dr_zara_dobson) is a former post doctoral scientist at the School of Informatics, University of Edinburgh, Scotland. She received a diploma in computing research and high-tech, and extended her research into a Ph.D. working in the Bio-Medical and Multimedia Information Tech in the University of Sydney, Australia. She is a writer for many leading mags in the alternative energy arena i.e. “Renewable Energy World”. Actually she’s a guest writer for sustainable energy websites, web logs and community forums.

Tags: solar power
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Increasing sales in a business

Sunday, July 10th, 2011 by shahar

Every day we have a quick meeting in the morning where we focus on one specific way to bring sales that day and one to cut costs. This helps us remember that marketing is also about making sales and specific actions are necessary

Tags: sales strategies
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Creating confident, courageous, successful women

Tuesday, June 21st, 2011 by shahar

There are times we need an extra push. We need someone to boost our self-esteem, help us stop self-sabotage and just get us to be the best we can be.
Having a business is not easy and we tend to get in the way of our success more than we thing.
I know I self-sabotage quite often.
If this is your case, you need to know this company and check their very unique system to help women in business be successful and create a legacy of purpose-driven prosperity.

Kathleen Ashton, the founder can help you be all you can be.

Stop self-sabotage now!

Tags: booting self-esteem, selfbootitage
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Long Lasting Prosperity in Business

Wednesday, May 18th, 2011 by shahar

Achieving long lasting prosperity in business is easier than you might think.
Sales and profit need to happen constantly, hopefully without you having to do all the work.
You need some form of automated continuity income, you need systems in place to create structure, to show you where gaps might be and to allow other people to do the work.
You need to keep money and spend less than you get.

Still businesses that seem to have these things in place disappear every day. They followed these steps, some were prosperous for some time but eventually faded away.

Why is that?

Today in order to achieve long lasting prosperity in business you need to understand consumer’s wants, needs and behavior and need to pay attention to 3 very important elements.

We call these 3 elements the PAT model.

P stands for Positioning. Your business not only needs to be well positioned in the market, it needs to be aligned to what the market wants. Strong positioning is crucial in this new economy. Unfortunately, entrepreneurs tend to spend a lot more time thinking about tools and channels they can use to promote their business and not how they should position their business in the market. They don’t think enough about the purpose of their business and most of the time just try to follow the perceived leader in that category which is, to say the least, foolish. The consumer already has framed who the leader in that segment and will not change this story in their mind just because you want to. A wiser action would be to position your business in a piece of the segment where there is no perceived leader.

A stands for Attention. Most entrepreneurs using channels like social media or even traditional advertising are really fighting for visibility. As good as visibility can be, without the attention from the consumer, nothing happens. What is the use of 1 million followers on Twitter if no one is paying attention to what you are saying.
In order to get attention from your market you need to create an irresistible business. This also has a lot to do with positioning.
You need to have a higher purpose for your business. One thing the recession made very clearly to all of us is that we don’t need stuff and we don’t need businesses that are about nothing.

Attention has a lot to do with you understanding the story already in the mind of the consumer and placing your business in a frame that can be part of that story. You will not change the story in the consumer’s mind, you will frame your services or products to be part of that story.

T stands for Traction. We make money when people take action. So, we need to get traction with our market to motivate them to take action not only once but several times during a period of time. The first two steps we talked about need to be in place in order to get traction. No strong positioning, no attention from the market equals no traction or action.
You need to have systems in place where you can constantly communicate with your market, motivate them, keep them interested in what you do and keep them buying over and over from you. It is your job to keep them buying, it is not about hoping, it is about systems and channels to keep them motivated and don’t forget to innovate every now and then.
You need to innovate in order to keep attention and traction.
Add a hint of entertainment and you have a wonderful combination.

Here are a few questions you need to answer to see if you have this PAT model in place in your business?

What is the higher purpose of your business?

What business are you really in?

What is the end result or what do they become by working with you?

What is the story you are telling? Even more important: Are you telling a story? We all need to become good business storytellers. There is a good reason traditional advertising is not working.

Do you have follow-up systems in place?

Do you have continuity income?

Are you irresistible to your market? We have a lot of blog posts only on this very important point.

If you don’t have good answers to most of these questions, it is time to take action and work on these 3 points. Action is the keyword here. Not the kind of thing you can keep waiting to work on later.

Tags: marketing, prosperity, wealth creation
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Marketing Lessons I learned While Geocaching

Monday, May 16th, 2011 by shahar

You probably know we like to go geocaching. Geocaching is a modern treasure hunt where you use GPS to find hidden cans. When you find one you sign a log. Sounds weird but it is fun. Right now we are doing a challenge where you have to find a cache in each page of the Utah DeLorme Atlas. At this moment we are 3/4s done. This week we had a specially difficult adventure and it dawned on me how much our attitude affects the outcome and how similar they are to the behavior we have in business and while marketing our businesses.

During 2 days we did 10 pages, 780 miles, crossed a desert, two forests and ended having snow up to our waist.

For the first time we had 2 pages that defeated us. We don’t like to be defeated, but had to accept that when we faced some roads closed, lack of planning and ice. We learned from our first weekend when we got lost in a desert for 4 hours that there are no McDonald’s in the middle of any desert, so we planned a little better and brought with us water and food. We also have some tools and snake antidote. Still we could plan a little better for the kind of terrain we planned to cover. When we met the snow we were wearing t-shirts, and we didn’t check prior to see which and if roads would be closed. We assumed there would be no problems since it was already Spring.

We faced a tough decision when we met a patch of ice on the road and had to quit, but when we were getting buried in snow with all the equipment in the car 1/2 a mile away we pushed the boundaries and almost got in trouble. I had a bad feeling about this one since the beginning but Nash was excited so I went along. Guess that was the closest I got from having a heart attack. Called myself stupid so many times I lost count. In fact, we learned a lot while we were in Vernal about dinosaurs and the different periods like Cretaceous, Paleozoic etc. I decided I belong to the “Stupidus” era.

All ended well but can we really count on luck in life and in business?

Since we had to cross a piece of Wyoming in order to get to another page in Utah, we decided to grab some caches along the way. Just in case we ever do the Wyoming challenge. Sounds clever, but we spent hours on a task that at the moment was irrelevant, and that really could have been used to fulfill our main objective, our goal instead.

Here are a few things I learned about business and marketing from Geocaching:

1. We need to plan for the best and worst outcome. Planning might not be fun but it is really necessary.
2. Be prepared.
3. Entrepreneurs need to run calculated risks not jump without knowing anything about what lies ahead. That is not being smart, that is being stupid. Note the word calculated before the word risk.
4. Know when to quit.Yes, there are times when we need to quit.
5.Define and have a specific goal.
6. Keep your eyes on your goal and don’t go after shiny things.
7. Know your strengths and weaknesses.
8. Use common sense when in doubt.
9. Be ruthless when necessary
10. Learn to accept defeat.
11. Get out of your comfort zone every now and then.
12. Try new things.
13. Incorporate new experiences to your story.
14. Change your worldview. It is healthy.

Nash stopped for birds while geocaching

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Marketing to other countries

Tuesday, April 26th, 2011 by shahar

Have you ever considered marketing to non- English speaking countries?
We’ve been playing with that for a while and I have some friends doing extremely well marketing to countries like Poland and France.
Usually these markets as not as crowded by experts as in the US and although cultures and buying styles vary, they can be very interesting.
Let me tell you about our experience today.
We did our first live streaming to a non-English speaking country. We had a small list of about 100 names. We shot 1 e-mail and over a week got close to 300 registered people. About half attended.
Remember we sent only 1 e-mail in one week and a reminder on the day.

Interaction was amazing, lots of questions. We didn’t know if our sales process would work well there.
We sold really well.
We ended having viewers in 3 different countries.

We were really excited with the results. We put very little effort promoting. A drop in a water bucket if compared to what we do here to promote a teleseminar, we had more interaction and sales.

We can see a lot of possibilities here and we saw that results will come fast.

Have you ever considered marketing to other countries?
Consider the fact that most are not going through a tough recession.

Just saying.

Tags: marketing, marketing to other countries
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Who will you be for?

Monday, April 25th, 2011 by shahar

I know a lot of people talk about finding your niche. It is very important, but have you ever questioned who are you for as a business?
What type of people, what kind of personality would be attracted to you? Would resonate with your message?
In my opinion, this answer should come before you decide on a niche.

Tags: niche marketing
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In Chasing Leads, an Hour Matters a Lot

Wednesday, April 13th, 2011 by nashlah

I saw this on the Harvard Business Review today and thought I’d share it with you. It makes me smile because far too often folks don’t realize the importance of quick follow-up!

Online leads grow cold quickly: Companies that try to contact potential customers within an hour of receiving queries are nearly 7 times as likely to have meaningful conversations with key decision makers as firms that try to contact prospects even an hour later. Yet only 37% of companies respond to queries within an hour, according to a study of 2,241 U.S. firms led by James B. Oldroyd of Sungkyunkwan University in South Korea.

http://hbr.org/2011/03/the-short-life-of-online-sales-leads/ar/1#

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Marketing Advisor Certification Program

Monday, April 11th, 2011 by shahar

We had quite a few requests in the past. We listened and now the BuzzBooster Marketing Advisor Certification program is here.

Full training and support system included of course and the best on innovative small business marketing.

This is a business opportunity like no other. We provide 11 different streams of revenue.

This is just for a few very lucky individuals looking to make at least 6 figures in the next few months.

click here: Marketing advisor certification program

Tags: certification program, marketing advisor, marketing program
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Words to use in blogs and articles to help with SEO

Tuesday, November 23rd, 2010 by The BuzzBooster Team!

Cool tip from Click News:

The following phrases will yield better results when using a keyword research tool like Wordtracker:

21. Learn ___
22. ___ tips e.g. Hair color tips
23. Fix ___
24. ___ list
25. List of ___
26. Numbers – this probably works best on keyword searched than social
media but wow, you find out a lot with a number. For example, “20
questions to get to know someone” is enjoying 923 searches according
to Wordtracker.
27. ___ checklist
28. ___ cheatsheet
29. Guide to ___
30. ___ ideas

Tags: article writting tips, blog tips, seo
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Creating an irresistible business promise

Monday, November 22nd, 2010 by The BuzzBooster Team!

Every business needs a promise. An Irresistible promise sets you apart from the competition and makes people pay attention and get attract towards you. It also avoids your business to be perceived as a commodity.

An irresistible promise has an emotional connection.

Disney: Happiest place on earth

To craft an irresistible promise list all the problems you solve, 3 core values of your business and avoide common place words like health, organic, fair price.

Tags: brand, business promise, irresistible promise
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Business Storytelling

Saturday, November 20th, 2010 by The BuzzBooster Team!

I like storytelling. I like the journey of the story, the surprises, when things go wrong, the possibilities for the end. I like the hero’s journey. That is one of the reasons I like NPR and Radiolabs. They are great storytellers. Storytelling is one reason why in our show we avoid telling at the beginning what we’ll talk about. Because in storytelling you don’t tell the end before it is time. Businesses need to incorporate storytelling. Some do it really well like Moleskine, Innocent drinks. Tom’s shoes. Do you use storytelling in your business? Stories create emotional connections and these connections will make people buy.

Tags: business storytelling, storytelling
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Attention equals revenue

Friday, November 19th, 2010 by shahar

We hear a lot today about visibility and how it is important.
Visibility is crucial for businesses but the gold rush today is to get attention.
You can be visible to a lot of people but that does not mean they are paying attention. Visibility alone will not bring business, attention will. If people are paying attention in what you are saying, they are interested, they are more likely to take action.
The average American has today an attention span of 9 seconds. That is the same of a gold fish. It is not easy to sell to goldfish as you might imagine.
You need to be able to get attention, be interesting and relevant in order to have them buying from you.
Have as many friends, followers and viewers as you want but learn how to really get them paying attention to you and your business.

Tags: attention, revenue, Small Business Marketing
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