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The recording from our simulcast are still available for you to watch.

Watch EIES right now!It is free!

Watch BuzzBooster TV now.

Don’t forget you can watch the show using Itunes, or download our Buzzbooster App to your phone (Iphone or Android), or on your tv if you use Roku box

Registration on May 3rd will go from 7 to 8:30 am
We start exactly at 8:30. We have lots of things reserved for you and I don’t want you to miss anything. So plan to arrive early.

Looks like we are going to have great weather. all days around 70 with just a few clouds.

The event will take place at:
Salt Lake City Marriott University Park

480 Wakara Way · Salt Lake City, Utah 84108 USA

If you can’t come, watch live from your couch:Extreme Income Explosion Summit live simulcast

We will be broadcasting the event live. So you can watch the whole event with our star speakers from your couch.

All you need to do is go here to reserve your spot:

http://www.extremeincomeexplosionsummit.com/attend-from-home/

Below are a few questions people have asked us:

Q: I am totally booked May 3-5. Does that mean that I should forget about participating?

A: Of course not… Obviously, it is better to watch the videos live so you can actively participate — but we totally get that life doesn’t always work that way. The videos will be available for you to watch until June 21 .

Q: I just don’t do technology. Is the technology behind the simulcast going to be too frustrating for me?

A: No, if you can watch a You Tube video – you have everything you need to participate in EIES.

If you run into *any* trouble, we’ll have our crack technical support team, on call, ready to walk you through any technical difficulties you run into during the conference.

Q: I know this is a silly question — but what is a Simulcast anyway?

A: No questions are silly. A Simulcast is basically a way to watch a live broadcast of the EIES conference from home. We’ll even have someone in the simulcast area with you at the conference so that you can ask questions. Type it into the chat area — and your host will ask the question of the speaker and you’ll get your answer. It is almost as good as being there.

It also means that you get to participate without travel, getting dressed up, taking care of extra child care.

What this also means is you don’t have to get dressed up, no sleeping in an uncomfortable beds, no taking time away from the rest of your business.

In the final analysis, at the fabulously low price of $97 you have the opportunity to learn what you need for your business right now. Our diverse group of speakers have been hand-picked to help you create a complete plan for your business to thrive over the next six months.

I am all about making decisions — now that you have the information – does your gut tell you that it is time… time to put a plan in place to move you forward? If you even have a glimmer of that feeling, go ahead and grab your ticket:

Webcast ticket for EIES

You can still be part of it, just go to

Extreme Income Explosion Summit

Get Who pops your popcorn book now.

Chris Mullins, the phone doctor, tells us how to use the phone to bring more business and how to avoid some common mistakes that can keep you from making more money.

Listen to the phone doctor

On this first episode we talk to Chris Makell from Chris Makell coaching where she tells about her transition from the corporate world (after 28 years) to entrepreneurship and the challenges in this process.

You don’t want to miss this episode of Spill The Beans Tv.

Every one with a different tip, a cooler picture, or in many cases, a bigger lie. “look how I made 6 figures in 3 days: etc.

It looks like we are so desperate to be popular, to be visible and to get people to pay attention to us that we just do anything.

So desperate, we forget to search for what is really important: Qualified customers with an emotional reason to stay close to us.

We forget what is really important in our business and just spend time in actions that will not bring us any profits. Even worse, most of the time we forget to set a structured process to convert the few that do pay attention to us.

No wonder, failure is a word that crosses the mind of many of these entrepreneurs.

Friend, social media is a knife with a sharp edge on both ends. It can help you a lot but it can also kill you.

Unfortunately, lately it looks more like a harakiri sword where many entrepreneurs use to commit suicide.
They drink this drug of choice and leave their business to the hands of fake popularity.

It drives me crazy. I love what social media can do for business but I can’t stand anymore this search for fool’s gold. A new trick everyday to fool yourself that things will happen fast and easy. If only you buy this new e-book, software, program etc.

Stop this nonsense right now I beg you!

Achieving long lasting prosperity takes more than this. Above all it takes some thinking time and a strategy.

Let’s look at this:
If you were an artist with your work in a gallery, how could you stand out from the other paintings?

1. You could paint a bigger picture. That alone would make you pop. In marketing, I think this is where social media can be used well. You can be everywhere.

2. Paint a different picture. You can always go with the herd and do whatever everyone else is doing or…..you can do what makes sense to your business, have a structured process to convert your marketing efforts. Let’s face it, you can be marketing all day but if you don’t have a process to make sales where are you going to end up?
I talk to people everyday and so many don’t have a process to sell.

3. You can paint a picture that tells a story. You can create emotional connections, have people stop and pay attention to you, tell your hero’s story and engage people is a whole different level than number of friends and followers. Those numbers don’t matter if they don’t pay attention. I have a whole system on how to position your business to become irresistible here.

4. You can do all of the above and stand beside the picture engaging with possible buyers and closing the sale. Yes you. not a tool, not an audio, not a message on a wall. You. You are necessary in your business. You must have a process, a strategy and you must ask for the sale. You don’t need to be miss popular, you need to be a true entrepreneur that does what it takes to succeed. You need to stay away from the herd, be yourself and take specific actions to make your business grow. Most of them will happen outside the social media environment. Stop fooling yourself. Social media is just media, it is not the solution to all your business needs or marketing needs.

Come on, you can achieve so much more.

I believe things would get a little heavy, so we figure a way we can be together the whole time.

We have a mobile app where you can read our blog, watch our shows, have some business tools and much more.

You only need an Android phone, then you go to places and type
Buzzbooster. Download the app.

See, now you can carry us in your pocket.

You need to become a master negotiator to become really successful in business and have a lot of fun while you sell.

The negotiation process has 4 stages. Believe me this stages happen all the time no matter how you are selling- talking to people or the copy of a website.

1. Find the broken windows.- Find (or if you are writing- assume)the real problems going in the mind of your prospect. It might not be what they think it is.

2. Join the Tango. After you know the problems, you know there is drama involved and you join the tango or the conversation going in their minds. This will create a connection with your prospects.

3. Incorporate mystery and rituals. You need to leave some unanswered questions and show your structure. This keeps the mind hooked to you.

4. Extract the wow. Just like in infomercials there needs to be a wow moment. Here you show the possibilities.

5. Tie the know. Here is where the deal gets done, you create a partnership with your prospect. If you do all of the above right, you don’t need to ask for the sale, but if the prospect doesn’t propose, it is up to you my dear to do so.

Want to go deeper into sales strategies?

All you need to do is check this sales strategies program

Watch BuzzBooster Tv now!

I thought I had to do more things in order to go to the next level and frankly, I didn’t even really know what the next level meant.

Until I figured that I could create bursts of income and therefore be able to propel my business faster. There were some mindsets shifts that had to occur.

Now, I know that in order to create those bursts of income I need to check 4 points:

Anchor: Where I set a definite purpose and move fast

Propel: I set here how to go far, create systems and a strong personal support system

Maximize: Here is where I market by taking massive action, leverage efforts and income streams

Master: in this one all I think is leverage of time and income. Where I feel I don’t need to be there to make things happen.

I use this for the big picture of my business seeing these points as phases and in smaller projects or services I plan to launch seeing them as working points to make things happen.

I call this the Go far, Go fast and Go big system and here is where you can get to know more.

To begin using the service, parents based in New York can log onto the Farm to Baby NYC website and order a range of seasonal produce – from hubbard squash to parsnips and spinach – sourced from farms in the local area. Customers can sign up for either Half Membership, which offers four 10-ounce pots per week for USD 55, or Full Membership, which includes eight 10-ounce pots per week for USD 99. The glass pots are collected by Farm to Baby NYC for re-use. The service currently uses Gorzynski Ornery Farm and W. Rogowski Farm in New York and Phillips Farms in New Jersey, ensuring a low carbon footprint and supporting these local businesses.

We’ve covered numerous subscription-based services on Springwise in the past, but by adding some (still) made here appeal to the model, Farm to Baby NYC have also boosted their green-credentials. An idea ripe for exporting to other parts of the world?

Website: www.farmtobabynyc.com

Source: Springwise

Let’s look at some numbers:

It’s been around for two years. But in the last few months, interest in Pinterest, the social media site that lets you “pin” images onto a virtual corkboard, is off the charts.

Before you start groaning because it’s one more program to learn, check out these stats:

–From December 2011 to January 2012, unique visitors to Pinterest.com increased by 155 percent.

–More than one in four users earns more than $100,000 a year.

–The site registered more than 7 million unique visitors in December, up from 1.6 million in September.

–It’s pulling more traffic to company websites and blogs than YouTube, Google+ and LinkedIn combined, according to one study.

–Research shows that many people are spending more time “pinning” than they are connecting with their friends on the almighty Facebook.

Why should businesses pay attention to Pinterest?

By putting the “Pin It” button on your pages, all of your pins will include a link back to the source, such as your website or blog, a great way to revive interest in old content.

–You can connect Pinterest to your Twitter and Facebook accounts, which means you don’t initially need a huge number of followers on Pinterest to start picking up steam.

–You can create boards around topics that tie into your products and services, being careful not to overtly promote.

–Users admit that Pinterest is absolutely addictive. That’s because, unlike other social media sites, it’s filled with millions of colorful, captivating photos and a clean design that pulls you in.

There are major benefits of using a mobile app.
* First, the web is decentralizing. We are transitioning to use more cel phones and tablets. Just making a website mobile friendly doesn’t mean much although it is necessary.

*Second, an app can teach your audience to come back to you on a regular basis and this is huge because it is very difficult to do that, specially online. If they perceive you as a content provider and want to consume your information, they will come back to you but if they carry “you” in their pocket, you just made this a lot easier for them.

*Third, when someone clicks on an app and uses it, for that period of time they are giving undivided attention to your content. Another action that is really hard to happen online. As business owners we want attention and we want undivided attention.

So here are a few ideas:

In real estate:

Display available homes with pictures
Home buying or selling consultation form
Allow clients to view nearby schools, restaurants, churches
Push messages with new offers

Restaurants, clubs and bars:

Offer loyalty coupons
Available food ordering from your phone
Reserve seats
Full menu
Push messages with special offers or events
Include your event schedule

Law firms

Legal consultation form
Blog, videos and podcasts
send clients a one touch message
market to potential clients at the app store

Music bands:

Sell your songs though Itunes
Stream your videos and audios
Display concert schedules

Gyms
Complete work guide
Track your record notepad
Full class fitness schedule
Send messages to your clients

Churches

Send donations
Prayer request
blog, videos and podcasts
Send messages directly to your members

Non-profits

Receive donations
Full event schedule
Send messages to sponsors

And there are many more things that can be done, including generating sales from the phone. We have also used as a training tool for distributors with some of our clients.

Mobile apps can be huge for your business and yes, you should be getting one. The investment is not high anymore and most business can afford building an app.

If you need more information on mobile apps for businesses, let us know.

You will have access to all our shows, our blog updates, a lot of cool stuff including a QR scanner.

Just go to the Android market and type BuzzBooster.

Yes, we did submit to the Apple store too but who knows when they will approve?

In order to go far, go fast and go big you need to change some behavior habits. This video can help you with that.

Mel Robbins is a married working mother of three, an ivy-educated criminal lawyer, and one of the top career and relationship experts in America. Widely respected for her grab-’em-by-the-collar advice and tough love, Robbins drills through the mental clutter that stands between people and what they want. Her approach is smart, effective and entertaining. Five days a week, Mel hosts her own syndicated radio show The Mel Robbins Show, discussing hot topics and giving advice to callers across America. She is starring in a new series, In-Laws, airing this summer on A&E. In addition, she writes a monthly column for Success Magazine, is a former CNBC contributor and is the co-founder of Advice for Living, Inc., which develops products and television programming with experts in the wellness, health, relationship and career categories.

Most nights, once the kids are in bed, you’ll find Mel at home with a bourbon on the rocks and her Australian Shepherd at her feet, writing about life, love and everything else on her award-winning blog: www.melrobbins.com

Watch BuzzBooster TV to get the whole story.

We’ll show you how in our next free teleseminar. March 15th.

All you need to do is register right now.

Thursday March 15, 2012 at Noon PT, 1pm MT, 2pm CT and 3pm ET with Shahar, Nash and Michele, in which you will learn:

• How to figure out exactly what it is you want for your business.
• How to structure the business to get exactly what you want.
• How to accomplish this FAST.
• How to get the best out of the business so you can enjoy the profits and your life.
• A simple 4 step process to eliminate these frustrations and how you can master this process.

Fact is, most of the time all you get for your hard earned money is a bunch of new things to do. Fix website, use Facebook, e-mail this many times etc. No strategies, or the strategies are: Do a telesummit, build a list etc. Even worse, they apply the same strategy to all their clients as if all businesses where the same.

After a while you realize that they are in the business of telling you to use tool after tool, no real strategy and they only make money because they sell a story. Fact is, few can make it become real.

It took me quite a while to see that the main problem is that no one tackles the real issue: That we as entrepreneurs, being so involved in moving our business forward, don’t see many times what is front of our nose, we bring to the business many misconceptions, wrong beliefs and bad behaviors and many times don’t have time to think and think big or even define what big is. Most of the time we are overwhelmed and exhausted of working very hard and not seeing good results.

Defining a number is not thinking big, thinking big is being able to see opportunities that might become real and visualizing the empire your business could become with a clear path to get there. Nothing woo-woo here. There is a methodology to be applied.

I’m no expert in thinking big. I’ve struggled with myself many times because I know where I came from, how little I had and what is real today was unthinkable some years ago. I do know that today represents just a drop in the bucket tomorrow. The difference today is that I can see a process where I can focus and go far, go fast and go big. So can everybody else.

After a good amount of disappointment while seeking advice, I started observing people that where doing what I was seeking and I started mapping what was happening. During the nights I would sit and think about the similarities and mind map the commonalities and transforming them in types of actions.

It took a while but I finally got it: 4 stages where we need to focus and acquire the right kind of behavior, action and some times tools in order to achieve more in a short period of time.

I like the idea of creating a perfect storm for wealth creation.

Have in mind that these stages are not about marketing actions but about seeing, creating and refining. It is not a to do list, it is a lifestyle.

These stages are:

Anchor: Here you arm yourself with the right attitude and you learn to think like a winner. Again, not woo-woo stuff. This is for example realizing that your resourcefulness is way more important that the resources you have available and you use what you have, right now and use it fast. Here is where you see in details what you need to see about your business and you craft the right scenario. Defining the ideal client is crucial at this stage but not the type of definition you read in books. A much deeper kind. This will take you far

Propel: Here is when you set to go fast.
Know when to move, when to turn and sit at the right power table to make your connections propel you even further. Here you are able to see the real growth opportunities you have and how to get there. How or if creating an empire is a real possibility and the path to get there. Word of advice: If you want to fly with eagles, don’t swim with ducks!

Fly with eagles

Maximize: Here we start the process of going big. Marketing in a smart way belongs here. (see? not at the beginning, when you are not ready). Maximum attention from your market, new revenue channels and the learning on how to connect opportunities happen on this stage. Here is where you start to leverage marketing efforts in order to expand income

Master. This stage we taste what big is and we stay there and enjoy the profits of our actions. We go for total leverage, we go for more expansion- which is fast, instead of growth- which is slow, and we have continuity income flowing so there are no worries.

4 simple stages. You first define which stage you are in your business and then move to get to the next one. I like to think I can do something each day that will help each of these stages and strengthen my business.

I’ve developed a series of actions for each one and now we are showing our clients how to implement them and we’ve noticed that they too move in bursts and achieve a lot more in a short period of time.

I’m really excited about this and would really like to share this with you. This is not the kind of stuff you can do on a teleseminar or video. It is real and I need time to deliver this.

I’ll be presenting this in depth during the Extreme Income Explosion summit in May and I want you to come spend 3 days with me and some folks that have applied this in their own lives.

This is a unique opportunity and you should take action.

Or you can keep fooling yourself and try a new tool, spend more time online, hire the shiny coach of the moment and never get what you know you are worth and be where you know you should be.

Life is made of choices.

Watch BuzzBooster Tv now!

We’ll cover:
How to Craft an Irresistible Promise
How to have a unique and Irresistible
“business voice”
How to become a master of mystique
and turn your business into an
irresistibly attractive business
How to be Irresistible With Social Media
How to be Irresistible on Auto-Pilot!
…and so MUCH more!

Register now to How to Position Yourself And Your Business For Instant Success!

Later on the same day we have a marketing hangout on online visibility.
Check more on marketing hangout

In case you’ve been living in a mountain cave in Bhutan for the past couple of months, Pinterest is a relatively new social networking site that allows users to create online image collages, then quickly and easily share those collages — called “pinboards” — with other Pinterest users.

It’s fun, easy, and catching on like wildfire right now.

Part of Pinterest’s appeal is that it’s beautiful. Enter the lovely world of Pinterest, and all the troubles of your day-to-day life just seem to slip away in a stream of perfect little black dresses, baby otters, and cherubic children who never seem to get dirty or mouth off to their parents.

Because it’s image-based, the core of Pinterest is overwhelmingly positive. I like to think of Pinterest as Facebook without the whining.

Yes, Pinterest is beautiful. And yes, its users love it. But don’t let all the hearts and flowers fool you. Behind those lovely images, Pinterest is fast becoming a heavy hitting marketing tool for brands and businesses … like yours.

Let’s take a quick look at why this is, and then we’ll get into 56 specific Pinterest tactics you can use to your own marketing advantage.
What is Pinterest and why should I care?

Once you’ve got a Pinterest account, you can create online collages (“boards”) for different topics you’re interested in, and then add images and videos to your boards by “pinning” them (the equivalent of using glue sticks on old-school vision boards, but faster, slicker, and considerably cooler.)

Pinterest has nearly five million users, and is rapidly growing. Nearly 1.5 million unique users visit Pinterest daily, spending an average of 15 minutes a day on the site.

Think those inspiring vision boards don’t result in referral traffic to websites and blogs? Think again. In January 2012, Pinterest drove greater traffic to websites than LinkedIn, Google Plus, Reddit, and Youtube — combined.

I’ve been doing a lot of thinking about how beginner, intermediate, and black-belt Pinterest users are using it to grow their businesses and connect with their customers using these appealing online collages.

Here are 56 powerful ways I’ve come up with to incorporate Pinterest into your content marketing mix …
Pinterest marketing for beginner pinners …

Make sure you feature your business name on your profile for maximum exposure. Use your business name as your username, or change your profile name to your business name after your profile is set up.
Add a paragraph about who you are and what you’re interested in to the “About” section on your Pinterest profile. It will show up right under your photo, and will be one way that users can find out more about you.
Connect your account with your Facebook and Twitter accounts. Not only will it help you gain followers, but making this connection adds social media icons under your profile picture that link to your Facebook and Twitter profiles.
Don’t forget to add your website URL in your profile, too!
Pin lots of stuff. Pin content steadily, instead of in huge bursts, to maximize your exposure and engagement.
Come up with creative and interesting board names. They get shared whenever you pin something, so make them enticing. But be creative — you need to keep your board names short. There isn’t a lot of room for long descriptive titles.
Tag other Pinterest users in your pins by using “@username” in your descriptions. Network with other professionals and vendors in your field by using this feature. Not many people are doing this yet, so it’s a great way to build your following and stand out.
Comment on other people’s pins. Just like with tagging, this feature hasn’t really caught on yet, so use it regularly to really engage with other users. Obviously, use the same good manners and common sense you would when commenting on a blog or other social media site.
“Like” other people’s pins to give a thumbs-up when you want to recognize great content.
Pin from lots of different sources, instead of just from one or two sites. Variety is important on Pinterest.
Mix pinning your own unique finds with doing lots of “repinning,” which is repeating someone else’s pin to your followers (just like a Retweet on Twitter). The person whose image you repin gets notified via email, and they also get a credit on your pin, which increases their following.
Feel free to pin your own blog posts, but don’t over-promote. Follow the usual etiquette rules of any other social media site, and don’t be the boorish one at the party who only talks about himself.
Pin videos! Pinterest has a special section just for pinned videos, and there are far fewer videos than images on Pinterest at this point, so use them to distinguish yourself. Any YouTube video is easy to pin.
When you pin an image, add a description under it. Be smart about these descriptions — a good description will stay with an image as it gets repinned all over the Pinterest world. If the image is something from your own site, definitely use your business name in the description.
After you pin a new image using the very handy Pinterest browser bookmarklet (a great tool in its own right,) use its built-in social media prompts to re-share your pin on Twitter and Facebook, too.
Use Pinterest’s embed option to publish pins as content in your blog posts and website pages. Note: As Pinterest is catching on, you may need to tell your users that they need to click on a Pinterest image to get to the original source. When I tried this last week, a reader wrote to me and asked, “Is there more to that Pin thing? Or is it just a pretty image?”
Get the Pinterest iPhone app, so you can repin on the go, pin from your camera and add a location to your pins so others can find your images.
Optimize your website content for Pinterest sharing (Part One): Use images in every single post you write, so your post can be shared on Pinterest. When you find yourself getting lazy about this, remember –- not using an image in your post means no one will pin it. And remember — the prettier the picture is, the more it will get pinned. The images that appeal to Pinterest members are powerful and emotive, so keep that in mind when choosing your pictures. That combination tends to work well for your blog readers, too.
Optimize your website content for Pinterest sharing (Part Two): Consider watermarking your images, or adding text to them. If you’re using your own images on Pinterest, one of the best ways to help your image stand out is by adding a clear description to the image itself, or adding a watermark with your business name. Make sure it’s clear, but that it doesn’t block out the main subject of the photo.
Create seasonal or holiday boards that relate to your brand. Example: New Year’s Resolutions, Fourth of July, etc. Users love these.
Add a prominent Follow Me on Pinterest button to your website to advertise that you’re a pinner!

Pinterest marketing for intermediate pinners …

Search for new images to pin (or for trends) by using Pinterest’s search function. The search bar is in the top left of every Pinterest page.
Use keywords in descriptions of pins, so pinners can find your images and boards when they do their own searches.
Make sure you’ve got a Pin It! button added to the footer of each of your blog posts so your readers can quickly and easily share your content on Pinterest.
Your Pinterest page has its own RSS feed! Find your Pinterest feed by clicking on the RSS symbol under your profile photo, then use it anywhere you can use a feed (Facebook, LinkedIn, for syndication on other sites, etc.) Advertise your Pinterest feed to your readers and ask them to add you to their RSS feedreaders.
Got a WordPress site? Feature your recent pins in a widget in your WordPress sidebar by using a Pinterest widget.
You can add contributors to any of your boards. Use this feature to engage your staff and let them contribute to your Pinterest presence by using adding to your company boards. Your staff will love this, and your boards will be richer for it!
Want to find out who’s been pinning your stuff? Go to: http://pinterest.com/source/yoursitehere. For an example, check out Copyblogger’s source page. Look at your site’s page often to discover which posts and images are resonating with Pinterest users. Use that information to shape your content strategy.
Add prices to your pins to create your own Pinterest shop. To add a price to a pin, type the $ or £ symbol followed by item’s price in the pin’s description. When you add prices to your pins, they may be featured in Pinterest’s “Gifts” section.
Create a board that tells the story of your company and communicates your core values. Make this board available to people as part of your sales process.
Consider creating “thank you” boards for current or past clients that send special appreciative messages. Could you create a holiday thank you card? Or one that celebrate the launch of a new client’s big project with your company?
Pin tutorials on your boards. Need to walk a client through how to use your products or services? Or do you want to create free how-to videos to use as promotional materials? Pin your videos and presentations on special “How-To” or “Tutorial” boards. Anything you teach your clients can be made into a tutorial.
Watch for trends. Click on the “Popular” link on your Pinterest home page to research what’s catching on with pinners, then integrate those trends into your content strategy.
Be yourself. Pinterest is all about personal expression, so don’t be afraid to pin stuff that represents who you really are.
Create a special board to highlight your company’s team members. Use the description under each photo to write a bio of each person.
Show behind-the-scenes photos of your company. People love knowing how you make things!
Become an information curator for your niche. Gather the newest and best resources on your boards. Become a trusted source of information on Pinterest, and your following will grow by leaps and bounds.
Integrate your Pinterest account with Facebook’s timeline feature, so you post content in both places at once.
Highlight old content on your blog so that people can repin your archived posts. The LinkWithin tool will add a footer to your blog posts that features images and links pulled from old content, giving people the opportunity to pin previous articles.
Thinking about freshening up old photos, or going back through your blog archives and adding photos to those text-only posts? Now is the time! Remember — the prettier the picture, the more pins you will get.

Pinterest marketing for black-belt pinners …

Find out when you’re getting the most repins, likes, comments and referral traffic by regularly analyzing both your Pinterest profile and your site traffic stats. Test out pinning on different days of the week and times of day to maximize traffic and audience engagement.
Connect your clients who use Pinterest by introducing them to each other. Recognize your best pinners by sending out a weekly “Best of Pinterest” email that includes spotlighted boards and pins from your clients’ profiles.
Create moderated boards for your fans to express their support for you. They can add videos, blog posts and photos from your events.
Do you have a number of different ideal client personas? Create a separate board to represent each client persona, then use those boards during your sales cycle and embed them into your website pages so people are clear about the kinds of clients you’re trying to attract.
Create boards for the classes and webinars you teach, and use them as supplemental material for your students. You can use the boards during your class or presentation, or send your students home with Pinterest boards to explore after class. If you’re teaching a live class or workshop, include pictures from the actual event.
Create boards for referral sources, affiliates and strategic partners, and let them add to the boards. Engage with the partners so they know they are included and appreciated.
Allow your best customers or star students to join in on certain boards and pin ideas and suggestions about how to use your product, or themes that go along with your products and services.
What could be better for showcasing how awesome your business is than creating a dedicated testimonials board?
Use Pinterest boards to tell client stories. Turn boring written case studies into powerful visual stories.
Check out your VIP clients’ boards to get ideas for special thank you or holiday gifts.
Create quick-start guides or owner’s manual boards for your products. Or if you’re primarily a service provider, create a “How to Get the Most Out of Working with Me” board with ideas and suggestions on maximizing your service relationship.
Create boards for conferences that you attend. Carry cards with instructions on getting invited to post on that board — conference attendees will love this!
Create beautiful, visually interesting coupons, and add them to your boards.
Your clients will be blown away if you create special boards just for them that include resources and ideas tailored to their individual situations. This will really make your company shine is done regularly and well.
Offer exclusive Pinterest promotions. Create pins that give special promotions for following you on Pinterest.
Run a Pinterest contest. Invite your readers to pin links and images from your site that inspire, motivate, move or entertain them. Then judge the winners by creativity or ingenuity and offer a juicy prize. Offer to promote the winners’ Pinterest boards on your site as part of the contest.

Pinterest is a beautiful (and effective) content marketing tool

Pinterest is not only picking up steam in social media circles, it has become a proven source of traffic for blogs and websites, quickly surpassing current favorites like LinkedIn and YouTube.

While lots of folks are flapping their jaws about the impressive statistics of Pinterest, some companies are quietly using this fabulous new tool to pin their way to better customer engagement and a visually interesting, personally appealing brand.

My advice? Take a long, hard look at including Pinterest as part of your 2012 content marketing plan.

And start making your social media strategy more beautiful, one little pin at a time.