Posts Tagged ‘Google’

Digital marketing: Google Plus

Tuesday, August 2nd, 2011 by shahar

Have you tried Google plus?

I have and so far i like it a lot. I specially like it because it is not like Facebook. I think it can become a lot more relevant for businesses than FB. This because it relies on keywords and relevant searches, which Google is already very good at. In fact we shouldn’t even compare Google Plus with Facebook because even though they are both social, Google Plus is built to be mobile. it provides a more rich experience, less noise at the moment and is aligned with a shift in behavior that we are all leaving the desktop and using mobile devices more and more. Is is social media I can carry with me. not part of it, like Twitter, the whole thing.

The interface does not have clutter and very easy to use from a small device. It will free all of us to follow people hoping they will follow us. This does not matter here.

I specially like the hangout feature. Where you can video chat with up to 10 people, make the event public and even repurpose it later. This can be addicting and very useful for businesses. I plan to spend a lot more time researching this feature.

I say useful for business but Google wants real people there, not businesses at the moment. This will change

What is Google Plus?

Friday, July 29th, 2011 by shahar

This video doesn’t mention the biggest advantage of Google Plus: Being mobile. Something according to our current change in behavior. This is the future my friends.

This video gives you a pretty good idea about Google Plus

Google Plus Video

Marketing a small business: Changes in Google Algorithmn

Thursday, September 2nd, 2010 by shahar

If you saw your site loosing rank in Google search engine, this might be the reason. Watch these tips to have your site ranking well again. Marketing a small business today includes paying attention on how your site behaves in the search engines and making sure you rank for keywords that bring buyers to you. It is not something to ignore because not only people searching for what you offer make the best prospects for you , but because it means less money put into advertising and more market domination.