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	<title>Small Business Marketing Blog &#124; Blog on social media &#124; Blog on Info-Marketing &#187; social media gurus</title>
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	<link>http://www.buzzbooster.com/marketing-blog/</link>
	<description>Small business marketing, social media, and information marketing for the smart business owner. By Shahar and Nashlah Boyayan.</description>
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		<title>What doesn&#8217;t work in social media</title>
		<link>http://www.buzzbooster.com/marketing-blog/2010/07/05/what-doesnt-work-in-social-media/</link>
		<comments>http://www.buzzbooster.com/marketing-blog/2010/07/05/what-doesnt-work-in-social-media/#comments</comments>
		<pubDate>Mon, 05 Jul 2010 22:01:46 +0000</pubDate>
		<dc:creator>shahar</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media gurus]]></category>
		<category><![CDATA[social media tips]]></category>

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		<description><![CDATA[Small business owners know they need to be using the internet and social media marketing to promote their business. Many times they start doing themselves and after a while start questioning what they are doing because they don&#8217;t see any return on the time and money invested.
This is actually very common.  Here is a [...]]]></description>
			<content:encoded><![CDATA[<p>Small business owners know they need to be using the internet and social media marketing to promote their business. Many times they start doing themselves and after a while start questioning what they are doing because they don&#8217;t see any return on the time and money invested.</p>
<p>This is actually very common.  Here is a list of things you need to know that do not work with social media in order to avoid wasting your time:  &#8211; Trying to do a million things at the same time  &#8211; Fail to understand that social media is a process and will not work overnight.</p>
<p>- Fail to see that an advertising approach will not work.  &#8211; Trying to use social media tools without a strategy.  &#8211; Not automating most of your social media efforts.  &#8211; Confusing marketing with social media with becoming a social butterfly.  &#8211; Using social media as your only marketing effort.  &#8211; Believing you can make money with no work, no investment and do it overnight.  &#8211; Buying every new product promising the above.  &#8211; Join or use every new tool that comes up.</p>
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