Increase the level of trust

Increase the level of trust with customers and prospects is part of creating an irresistible business and attracting long lasting prosperity.

Here are a few things you can add to your marketing messages that will help build credibility and trust:

1. Your guarantee. Keep it simple, strong and straightforward.

2. Customer reviews.

3. Privacy policy: This is mandatory in online direct marketing.

4. Ratings/awards: make them easily accessible on your site.

5. Customer service: Don’t hide your customer service number. You can also add a live chat to your site or a helpdesk.

6. Membership and affiliations: we have ours at the bottom of the home page.

7. About us: tell your story here

8. Client list: complete or partial list shows depth and experience.