B2B Social Media Marketing

Here are some facts about B2B social media:

86% of B2B companies use social media
82% of B2C companies use social media

Only 32% of B2B companies really engage in social media compared to 52% of B2C

39% of B2B companies plan to boost their efforts in the social media environment

10% of B2B companies use outside agencies or consultants compared to 28% of B2C

Spending on social media marketing will grow from $11 million in 2009 to 54 Million in 2014

Just 35% of B2B companies find Twitter effective while 50% think Facebook is effective

data from Socialnomics.net

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