Twitter’s largest age demographic is 35 to 44 years olds.
14% of Twitter’s visitors are Young Cosmopolitans 40 years old with household income of over $250,000 per year
30,000 non-profits are using Facebook Pages
In total Facebook has 183,771,740 worldwide users.
The U.S. only makes up 1/3 of the total Facebook population
Nearly 40% of the population of Iceland is on Facebook
Facebook has now surpassed MySpace in 31-50 age ranges
Facebook’s 50+ group is the fastest growing followed closely by the 41-45 group
Business owners are more likely to use social media marketing (90+%) than
employees working for a business (81%).
Those working for a business are twice as likely as business owners
to be committing 20+ hours a week to social media.
The only financial cost of social media marketing is the time it takes to gain success.
Men were significantly more likely to use YouTube or other video marketing than women (52.4% of all men compared to only 31.7% of women