Jason Mars is the co-author of the book NO B.S. Price Strategies with Dan Kennedy.
We loved reading the book and think it is a very important read specially in a market like we have today.
I had the privilege of interviewing Jason Mars and he shared some great insights on how to work price in different business models.
Here is the interview for you, just click on the link:
Listen to Price Strategies Now
This social media thing can be crazy and if you don’t know what you are doing can eat your whole time..
Here are some third party social media marketing applications that can make your life a lot easier.
1. Tweetdeck: Easy to manage YouTube, Facebook and Twitter in one view. You can manage people you follow in lists.
2. Ping.fm and Hellotxt; Update your status in several platforms. About 50 of social networks. Post can be made online or mobile.
3. Seesmic: similar to Tweetdeck but allows you to manage multiple profile accounts
4. SocialOimph: Allows you to postdate posts on Twitter and Facebook fan pages. Has many other cool features too.
5. 8hands: This is an aggregator that streams notifications in real time and where you get summaries and statistics on your social networking activities. It covers content from multiple accounts.
6. Chi.mp centralizes content and contacts. Good for people without a website.
See? Small business marketing online just became a lot easier.
There are more apps than Angry birds and Words with friends. some can help you market your small business.
Here are 5 of them:
1. To host mobile meetings: Campfirenow.com.
You can chat with a group through your devices, share files and view YouTube videos.
2. to keep track of expenses on the go.
i need this one. It is proongo.com
You can even take photos of receipts to track expenses. you can also view expenses by employees and approve or deny.
3. Travel plans: Tripit.com
The app uses info from confirmation e-mails with maps and directions.
4. Access your secure network
roverapps.com
Lets you access secure file and offer several tasks.
5. Manage your connections
addieu.com
Exchange contact details and follow them.
Part of a good small business marketing strategy is submitting press releases every now and then. Ideally every month.
Press releases should be around a good story and to the point. Press releases are not only good to get attention from the press but by submitting to press releases sites you also get links back to your site.
Here is a list of places where you can submit your press release for free.
1888PressRelease.com
24-7 Press Release
AddPR.com
BizEurope.com
eCommWire.com
Express-Press-Release.com
Free-News-Release.com
Free-Press-Release.com
Free-Press-Release-Center.info
FreePressIndex.com
FreePressRelease.co.cc
FreePressReleases.co.uk
i-Newswire.com
IndiaPRWire.com
MediaSyndicate.com
MyFreePR.com
NewswireToday.com
PageRelease.com
PR.com
PR9.net
PR-Inside.com
PRCompass.com
PRlog.com
PRurgent.com
PRzoom.com
PressAbout.com
PressBox.co.uk
PressFlow.co.uk
PressMethod.com
PressRelease.com
PressReleasePoint.com
TechPRSpider.com
TheOpenPress.com
Gaining its share of some of this increased internet audience, the online video market continued to gain
momentum in 2010, with an average of 179 million Americans watching video each month, according to a
new white paper from comScore. Engagement levels also rose during the year, with viewers watching online
videos more frequently.
Americans also spent about 12% more hours viewing online video in 2010 (14.2) compared the prior year
(12.7) due to increased content consumption and more video ad streams. The average American streamed a
record 201 videos in December 2010, up 8% from 187 a year earlier.
77% goes to Youtube while 3.1% goes to Hulu
Did I mentioned all businesses should be using online videos in their social media marketing efforts. Let me say that in different words: Small business marketing needs to contain online videos.
Here is the new episode of BuzzBooster.tv.
We have some cool small business marketing tips, a super special guest: Kathleen Gage. She shares a little bit about her and some crazy tips. Then we talk about a tool for you to use with big files.
We have a new intro and format and I would really appreciate your comments here.
Watch BuzzBoooster TV right now.
We just came back from a mastermind meeting. This one we belong as members. We took a ton of notes, had some breakthroughs and made a list of things we need to change or implement. Now to make things happen there is just one thing we need: do it.
It is incredible how many people stop right at this step. Excuses, lack of time, postponing, are just a few reasons why they don’t do it.
But it comes down to taking action and making it happen. Especially when it comes to small business marketing. Nothing else. Just do it.
We watched this video during the meeting and I thought you might enjoy it as well.
This one I copied brom Seth Godin‘s blog. I find it extremely relevant especially because we get more and more people looking for a magic pill that will make them millions overnight.
The sure-fire recipe for business success
Wait, I was confused. There’s a sure-fire recipe for delicious chocolate chip cookies. There is in fact a magic formula.
For businesses, not so much. There isn’t one secret, one process, one solution. Instead, there are a thousand or maybe a million.
It’s not a jigsaw puzzle, it’s a strand of DNA, easily rearranged and sometimes it even works. For a while.
We hear a lot today about visibility and how it is important.
Visibility is crucial for businesses but the gold rush today is to get attention.
You can be visible to a lot of people but that does not mean they are paying attention. Visibility alone will not bring business, attention will. If people are paying attention in what you are saying, they are interested, they are more likely to take action.
The average American has today an attention span of 9 seconds. That is the same of a gold fish. It is not easy to sell to goldfish as you might imagine.
You need to be able to get attention, be interesting and relevant in order to have them buying from you.
Have as many friends, followers and viewers as you want but learn how to really get them paying attention to you and your business.
I had the pleasure of interviewing Stephanie DeGraw from PowerMedia Entertainment a few weeks ago.
We talked about the many possibilities that small business owners have to market their business with their own TV show.
It is a lot easier than most people think.
Listen carefully to this interview on Small business marketing with TV shows
