Last Thursday, YouTube’s blog announced that they would be joining Pinterest for video sharing. Pinterest has a proprietary “like” or “tweet” kind of engagement called “pins” and they introduced a video pin last year for this kind of approval-based sharing. Now YouTube is making it easier to find these pinned videos, by bringing together a team to curate the videos Pinterest users will find most helpful.
One more reason why business owners need to be looking at online videos as a marketing tool.