Every now and then someone comes around saying e-mail as a small business marketing strategy is dead.
Well, let me give you some data about mobile marketing and e-mails:
A look overall at how US consumers with mobile internet access spend their mobile online time, the study finds email represents a leading 38.5% of time spent. No other activity comes close, with social networking coming in a
distant second (10.7%). This data comes from The Nielsen Company’s “State of the Media 2010.″